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	<title>Comments on: No Twitter Brand? Fail Whale For You</title>
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	<link>http://bankingkismet.wordpress.com/2008/08/04/no-twitter-brand-fail-whale-for-you/</link>
	<description>Financial Services in a Web 2.0 world</description>
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		<title>By: Jared</title>
		<link>http://bankingkismet.wordpress.com/2008/08/04/no-twitter-brand-fail-whale-for-you/#comment-345</link>
		<dc:creator>Jared</dc:creator>
		<pubDate>Tue, 05 Aug 2008 13:14:04 +0000</pubDate>
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		<description>I definitely worked quickly to secure a Twitter account for College of Charleston, knowing that we want full control over the brand.  We lost out on the &quot;cofc&quot; username on YouTube, so we had to settle for &quot;collegeofcharleston&quot; instead.  It&#039;s a race, that&#039;s for sure.</description>
		<content:encoded><![CDATA[<p>I definitely worked quickly to secure a Twitter account for College of Charleston, knowing that we want full control over the brand.  We lost out on the &#8220;cofc&#8221; username on YouTube, so we had to settle for &#8220;collegeofcharleston&#8221; instead.  It&#8217;s a race, that&#8217;s for sure.</p>
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